Friday, November 15, 2019

The Life Of J S Bach Music Essay

The Life Of J S Bach Music Essay This research paper will describe the life of J.S. Bach, including his biography, career and personality. Johann Sebastian Bach is considered one of the greatest composers in the music history and a very talented person. That is why it would be interesting to find out more about his life in detail. Johann Sebastian Bach (March 31, 1685 July 28, 1750) is a German composer and  organist. Bach is also considered a representative of the Baroque period.   During his life, Johann Sebastian Bach has written more than 1000 works, where were shown all the important genres of that time. The composer has also summarized the achievements of musical art of the Baroque period.  As a fact, Bach was the master of polyphony.  Ã‚  His work has had a profound influence on subsequent music composers, including those in the XX century. Johann Sebastian Bach was the youngest, the eighth child of Johann Ambrosius Bach musician and Elizabeth Lemmerhirt.  Rod Bach is known for his musicality from the beginning of the XVI century: many of the ancestors of Johann Sebastian were professional musicians.  During this period, church, local government and the aristocracy supported the musicians, especially in Thuringia and Saxony.  Father of Bach lived and worked in Eisenach.  At this time the city had about 6000 inhabitants. The work of Johann Ambrosius included the organization of secular concerts and performance of church music. When Johann Sebastian was 9 years old, his mother died a year later the father shortly married again.  The boy was taken to his elder brother, Johann Christoph, who served as organist at the nearby Ohrdruf.  Johann Sebastian enrolled in high school, and brother taught him to play the organ and piano.  Johann Sebastian was very fond of music and never missed an opportunity to do it or learn something new.  Johann Christoph in the closet kept a notebook with notes of famous composers at the time, but, despite requests from Johann Sebastian, he did not give him to look at it.  Once the young Bach was able to extract from the always locked cabinet brothers notebook, and in six months on moonlit nights, he copied its contents himself.  When the work has already been completed, brother found a copy and took notes. Perhaps the strain of view during the rewriting of the music at night was the cause of later development of cataracts, which played a fatal role for the composer. Tr ained at the Ohrdruf led him to become acquainted with the work of contemporary composers from South Germany Pachelbel, Froberger and others.  It is also possible that he became acquainted with the works of composers in northern Germany and France.   In 15 years, Bach moved to Là ¼neburg, where in 1700-1703 he studied at the singing school of St. Michael.  During his studies, he traveled to Hamburg the largest city in Germany and Celle (where the premium was a French music), and Là ¼beck, where he got the chance to become acquainted with the works of famous musicians of his time.  These are the same age and the first works of Bach for organ and harpsichord. In addition to singing in the chorus a cappella, Bach probably played the organ and on the harpsichord.  Here he received his first knowledge of theology, Latin, history, geography and physics, but also, possibly, he began to teach French and Italian.  At school, Bach was able to communicate with the sons of famous northern German aristocrats and the well-known organists, especially with George Bemom in Là ¼neburg and Reynken in Hamburg.  With their help, Johann Sebastian, possibly gained access for the largest of all the instruments on which he ever played.  D uring this period, Bach expanded his knowledge of the composers of the era, above all, the Dietrich Buxtehude, whom he greatly respected. Bach wrote over 1000 pieces of music.  Today, each assigned number of famous works BWV (short for Bach Werke Verzeichnis catalog of Bach).  Bach wrote music for different instruments, both spiritually and worldly.  Some of the works of Bach are the treatments of works by other composers, and some reworked versions of his works. Organ music in Germany at the time of Bach has had a long tradition established by predecessors of Bach, Buxtehude and other composers, each in its own way influenced by it.  With many of them Bach was personally acquainted. Over a lifetime, Bach was best known as a first-class organist, teacher and writer of organ music.  He has worked in both traditional for that time of free genres, such as the prelude, fantasia, toccata, passacaglia, and in more severe forms chorale prelude and fugue.  In his works for organ Bach skillfully combined the features of different musical styles, with whom he became acquainted during his life.  The composers music was influenced by both northern German composers (Georg Bà ¶hm, with whom Bach met in Là ¼neburg, and Dieterich Buxtehude in Là ¼beck), and southern music composers: Bach transcribed his works of many French and Italian composers to realize their musical language, he later  even transcribed some of Vivaldi violin concertos for organ.  During the most fruitful period for Organ Music (1708-1714), Johann Sebastian, not only wrote many pairs of preludes and fugues, and Toccata and Fugues, but also wrote an unfinished organ little book a collection of 4 6 Short Chorale Preludes, which demonstrate various techniques and approaches to  composing choral works on the topic.  After his departure from Weimar Bach became less writing for organ, however, after the Weimar were written many well-known product (6 trio sonatas, a collection of Clavier-ÃÅ"bung Leipzig chorales and 18).  Throughout his life Bach not only wrote music for organ, but also engaged in consulting in the construction of instruments, checking and setting of new organs. Bach also wrote a number of pieces for harpsichord, many of which could carry clavichord.  Many of these creations are encyclopedic collections, demonstrating the various techniques and methods of composing polyphonic compositions.  Most of the clavier works of Bach, published in his lifetime, were held in the collections under the name Clavier-ÃÅ"bung (clavier exercises). Well-Tempered Clavier in two volumes, written in 1722 and 1744 respectively is a compendium of each volume of which is contained on the 24 preludes and fugues, one for each frequently used key.  This cycle was very important in connection with the transition to a system configuration tools that allow equally easy to play music in any key especially for the modern evenly tempered scale. Two voiced 15 and 15 three-part invention small works, arranged in order to increase the number of characters in the key.  Meant (and still used today) to learn to play keyboards. Three collections of suites: The English Suites, French Suites and Partitas for harpsichord.  Each cycle is contained in 6 suites, built on a standard scheme (Allemande, Courante, Sarabande, Jig, and an optional part between the last two).   Goldberg Variations (about 1741) is the melody with 30 variations.  Cycle has a rather complicated and unusual structure.  Variations are rather based on the tonal plan of themes than on most tunes. There is a variety of pieces such as Overture in the French style, BWV 831, Chromatic Fantasy and Fugue, BWV 903, or Italian Concerto, BWV 971. Bach wrote music for individual instruments, as well as for ensembles.  His works for solo instruments are 6 Sonatas and Partitas for Solo Violin, BWV 1001-1006, 6 Suites for Cello, BWV 1007-1012, and the Partita for solo flute, BWV 1013 many consider one of the most profound works of the composer.  In addition, Bach composed several pieces for solo lute.  He wrote also trio sonatas, sonatas for solo flute and viola da gamba, accompanied only by bass-general, as well as a large number of canons, mostly without the tools for implementation.  The most significant examples of such works are the cycles of Art of Fugue and The Musical Offering. The most famous works of Bach for Orchestra are Brandenburg Concertos.   They were named so because Bach, sending them Margrave Christian Ludwig of Brandenburg-Swedish in 1721, thought to get a job at his court, but this attempt was unsuccessful. Six concerts were written in the genre Concerto Grosso.  Other extant works by Bach for orchestra include two violin concertos, Concerto for 2 Violins in D minor, BWV 1043, and also concertos for one four harpsichords.  Researchers believe that these concerts for harpsichord were merely adaptations of older works of Johann Sebastian, now lost.  As a fact, Bach has also written four orchestral suites. Among the chamber works should highlight the second Partita for violin, in particular the last part chaconne. Vocal works. Cantatas.  In the long period of his life, every Sunday Bach visited the Church of St. Thomas led the performance of the cantata, the theme was chosen according to the Lutheran church calendar.  Although Bach performed a cantata and other composers, in Leipzig he composed at least three full annual cycles of cantatas, one for each Sunday, and every religious holiday.  In addition, he composed a number of cantatas in Weimar and Mulhouse.  Total Bach wrote more than 300 cantatas on spiritual issues, of which only about 195 have survived.  The cantatas of Bach differ a lot in form and instrumentation.  As a fact, some of them are written for one voice, some for chorus, some call for the execution of a large orchestra, and some only a few instruments.  However, the most commonly used model is as follows: Cantata offers the solemn choral entry, then alternate recitatives and arias for soloists or duets, and completes the entire chorale.   The final chorale i s often anticipated by the chorale prelude in medium-sized parts, and is sometimes included in the introductory part as a cantus firmus.  The best known of Bachs cantatas are religious Christ lag in Todesbanden (No. 4), Ein feste Burg (number 80), Wachet auf, ruft uns die Stimme (Room 140) and Herz und Mund und Tat und  Leben (Room 147).  In addition, Bach composed a number of secular cantatas, usually confined to some events, such as a wedding.  Among the most famous secular cantatas by Bach are Two wedding cantatas and humorous Coffee Cantata. St John Passion (1724) and St. Matthew Passion (c. 1727) a work for chorus and orchestra to gospel theme the sufferings of Christ, intended to be executed on the evening of Good Friday in the church of St. Thomas and St. Nicholas. Passion is one of the most large-scale vocal works of Bach.  It is known that Bach wrote 4 or 5 of Passion, but these are two completely reached our days. Oratorio and Magnificat.  The most famous Christmas Oratorio (1734) is a cycle of six cantatas for performance during the Christmas period, liturgical year.  Easter Oratorio (1734-1736) and the Magnificat are more extensive and carefully designed cantatas and have a smaller scope than the Christmas Oratorio or the Passion.  Magnificat exists in two versions: the original (E-flat Major, 1723) and later and the famous (in D Major, 1730). Masses.  The most significant mass Bach is Mass in B minor (completed in 1749), a complete cycle of the ordinary.  In this Mass, as in many other works by the composer, came reworked early compositions.  Mass never performed entirely in the life of Bach the first time this has happened only in the XIX century.  Furthermore, this music is not performed on purpose because of the duration of sound (about 2 hours).  In addition to the Mass in B minor, come down to us 4 short two-part Mass by Bach, as well as individual parts, such as the Sanctus and Kyrie. Others vocal works by Bach include several motets, about 180 chorales, songs and arias. Today, performers of Bachs music are divided into two camps: those who prefer authentic performance (or historically oriented performance), that is, using the tools and methods of the era of Bach and performing Bach on modern instruments.  In times of Bach did not have such large choirs and orchestras, such as in times of Brahms, and even the most ambitious of his works such as the Mass in B minor and the Passion, do not involve performance of large groups.  In addition, some chamber works by Bach did not specify instrumentation, and therefore are known today are very different versions of the execution of the same products.   Of the stringed keyboard instruments Bach preferred the clavichord.  He met with Zilberman and discussed with him a device of its new tool, contributing to the creation of the modern piano.  Bachs music for one instrument often is left up to others, for example, Busoni transcribed organ Toccata and Fugue in D minor and other works for piano. In popularizing the music of Bach in the XX century have contributed to many lightweight and modernized versions of his works.  Among them is widely known today melodies, performed by Swingle Singers, and recorded Wendy Carlos in 1968 Switched-On Bach, where was used the recently invented a synthesizer.   In the last years of his life, and after death of Bach his fame as a composer began to diminish: his style was considered old-fashioned compared to the burgeoning classicism.  He was better known and remembered as a performer, teacher and father of Bach, Jr., primarily Carl Philipp Emanuel, whose music was known.  However, many of the major composers such as Mozart, Beethoven and Chopin, are known and loved works of Johann Sebastian.  For example, when visiting the school of St. Thomas, Mozart heard one of motets (BWV 225) and exclaimed: There is much to learn! And then, asked the notes, and was long and happily studying them. Beethoven greatly appreciated Bachs music.  As a child he played the preludes and fugues from The Well-Tempered Clavier and later called Bach true father of harmony. Chopin before concerts locked in a room and played music by Bach.  The works of Johann Sebastians had an effect on many composers.  Some themes from the works of Bach, for example, the theme of the Toccata and Fugue in D minor, were reused in the music of the XX century. Biography, written in 1802 by Johann Nikolaus Forkelem, spurred public interest in his music.  More and more people are discovering his music.  For example, Goethe, rather late in life acquainted with his works (in 1814 and 1815 in Bad Berka were performed some of his clavier and choral works), in a letter in 1827 compared the feeling of the music of Bach with the eternal harmony in dialogue with  itself .  But the current revival of Bachs music began with the performance of the Passion of St. Matthew in 1829 in Berlin, organized by Felix Mendelssohn.  Hegel, who attended the concert, later called Bach a great, a true Protestant, strong and, so to speak, erudite genius which we have just recently re-learned to appreciate in full measure.  In subsequent years, he continued to work on Mendelssohns promotion of Bachs music and growing popularity of the composer.  In 1850, the Bach Society was founded, whose goal is to collect, study and dissemination of works of Bach.  I n the next half-century that society has undergone extensive work on compiling and publishing the body of the composer. The major forms in which the composer worked are: Toccata and Fugue in D minor; Joke Suite for Flute and Strings; Musical Offering*; St. Matthew Passion; Invention; Goldberg variations*; Brandenburg Concertos; Magnificat* Chorale Preludes. In XX century, continued awareness of the musical and pedagogical value of his works.  Interest in music of Bach has created a new movement among performers: a widespread idea of an authentic performance.  These artists, for example, use a harpsichord instead of a modern piano, and choirs smaller than it was made in the XIX and early XX century, wanting to exactly recreate the music of Bachs era. Some composers have expressed their respects to Bach, including the themes of their works motive BACH.  For example, Liszt wrote a prelude and fugue on BACH, Schumann wrote six fugues on the same topic.  The same subject has used Bach, for example, in the XIV counterpoint of the Art of Fugue.  Many composers took the example of his work or have used the theme of them.  Examples are variations on a theme by Diabelli Beethoven, whose prototype is Goldberg Variations, 24 Preludes and Fugues by Shostakovich, inspired by the Well-Tempered Clavier, and the Sonata for Cello in D Major by Brahms, which are inserted in the final musical quote from Art  Fugue.  Bachs music is among the best creations of mankind is recorded on golden disc Voyager. All in all, the research has shown me the path of life of Johann Sebastian Bach, his success, talent and possibilities. He has made many efforts to show his talent to the world, to make people appreciate what he was doing and to leave the indispensable heritage to the humanity.

Wednesday, November 13, 2019

History Of IBM :: essays research papers fc

IBM- International Business Machines Corporation History: Though the building blocks of IBM reach back into the mid 1880’s, the company was officially founded in 1911 when Charles F. Flint engineered the merger of Hollerith's Tabulating Machine Company, Computing Scale Company of America and International Time Recording Company. The agreed upon name was Computing- Tabulating- Recording Company or C-T-R. C-T-R soon found itself struggling do to over diversification of its product. In 1914 Thomas J. Watson, Sr. was brought in to help homogenize the company. He succeeded to turn the company around in just 11 months and redirected its focus to producing large-scale, custom-built tabulating solutions for businesses and left the rest of their former endeavors to the competition. Over the next four years, with Watson at the helm, the company’s revenues doubled and expanded operations to Europe, South America, Asia, and Australia.   Ã‚  Ã‚  Ã‚  Ã‚  Over the next decade C-T-R continued to innovate in their industry and bought out addition companies and patents. This additional growth of the company made the old name too limited for their ambitious pursuits and in 1924 they formally changed the name over to International Business Machines Corporation or IBM.   Ã‚  Ã‚  Ã‚  Ã‚  Throughout the Great Depression IBM was able to continue to grow and innovate even when demand for their products began to drop. Because of their build op of data processing machines IBM won the governments social security act contract in 1935 and became responsible for keeping track of 26 million people, essentially ensuring a strong future for the company for at least the next decade.   Ã‚  Ã‚  Ã‚  Ã‚  In the 1940’s IBM with a joint effort from Harvard University completed the first ever Automatic Sequence Controlled Calculator, also called the Mark I. In the 1950’s IBM’s computers became smaller and more practical for business applications such as billing, payroll and inventory control. In the 1960’s Thomas J. Watson, Jr took over control of the company from his father and directed into a new more consumer friendly environment. IBM was the first computing company to sell computers without software bundled into the package, this move would spawn the multi-billion dollar software industry that exist today, of which IBM is still an industry leader.   Ã‚  Ã‚  Ã‚  Ã‚  In the 1970’s and 80’s IBM worked to get the computer smaller and more convenient for the household format. Floppy disks were introduced to the public market as personal self storage devices. IBM also developed the first Intranet in the mid 80’s and created the foundations for what would later become the internet.

Sunday, November 10, 2019

Ethical and Psychological Egoism Essay

At first glance the theories of ethical egoism and psychological egoism may seem to be very similar, but in fact they differ greatly with respect to their status as making prescriptive or descriptive claims. Ethical egoism is a consequentialist ethical theory that argues each individual should seek to do what is solely in his or her self-interest, and in this fashion it makes a prescriptive claim. Moseley (2006) describes it in this way: â€Å"it is always moral to promote one’s own good, and it is never moral not to promote it. † Similarly, Rand (1964) defines it with respect to selfishness: â€Å"The attack on ‘selfishness’ is an attack on man’s self-esteem; to surrender one is to surrender the other† (p. 7). Therefore, for example, when facing the moral question of whether or not to buy Fairtrade coffee, ethical egoism dictates that the individual should not necessarily think about the employees who pick the beans in Columbia, but should instead consider whether or not buying Fairtrade will give that individual a good image, improve his or her own context, etc. In its strong version, ethical egoism asserts that it is always morally correct to seek one’s own good and never moral to not seek the same, whereas the weak version argues for the former, but not the latter. In this respect, according to strong ethical egoism, I should buy Fairtrade coffee only because of how it benefits me and the thought of benefit for any other person should not even be a consideration. The weak theory, however, still insists I buy the coffee because it benefits me, but it will not necessary condemn me if I also consider the benefit my purchase may bring to Columbian workers for their own sakes. Psychological egoism, in contrast to ethical egoism, is a purely descriptive theory in that it attempts to describe the way in which humans function: it claims the â€Å"fact† that every individual’s actions are driven solely by self-interested ends. However, in this descriptive theory there lies a problematic fallacy. Once one accepts the premise of psychological egoism, namely that everything an individual does is out of concern for self-interest, it is impossible to offer any counter-examples to the theory. For example, if I am a captain of a ship and have decided my crew is planning a mutiny against me, every action that the crew does, whether hostile or simply unimportant, will be interpreted by me as supporting my mutiny hypothesis. In other words, the theory of psychological egoism is simply non-falsifiable. A further difference between ethical egoism and psychological egoism is the doctrine of motivation that undergirds each. Because psychological egoism is merely a descriptive theory, it draws its motivation from nature, or simply â€Å"the way things are†. In this respect, a philosopher like Hobbes (1651) can argue for his contract theory of the state in order to thwart the natural inclinations of humanity to kill one another. His starting assumption is that the state of nature serves as the foundation or motivation for psychological egoism. On the other hand, ethical egoism as a prescriptive theory derives its motivation from the desires of the individual to maximize his or her own self-interests. Self-interest does not mean selfishness, per se, insofar as selfishness pushes for the maximization of individual gains without consideration of others. Rather self-interest may have a communal aspect which allows for achievement of personal goods that, though directed toward the benefit of the individual, may in fact correspond with achievement of goods for others (see footnote 1). Hobbes, T. (1651) Leviathan. Forgotten Books ebook. Retrieved from http://www. forgottenbooks. org Moseley, A/ (2006) Egoism. The Internet Encyclopedia of Philosophy. Retrieved from http://www. cep. utm. edu/e/egoism. htm Rand, A. (1964) The Virtue of Selfishness. New York: Signet, 1970

Friday, November 8, 2019

Through Thick and Thin essays

Through Thick and Thin essays Every noble person or Roman must have a sturdy backbone. In the play Julius Caesar by Shakespeare, Caesar is one who can be the center of attention. Caesar can be known as a man that represents honor, faithfulness, and courage all in ways towards his fellow comrades. While Caesar is on his way home, many talk about how he has defeated Pompey and how they cannot wait to grant Caesar full power. His friend Antony mentions how he feels about Caesar and how no one should fear him. Fear him not, Caesar, hes not/ dangerous, He is a noble Roman, and well given (Shakespeare 55-57). Not only does Caesar symbolize honor but faithfulness as well. Caesar had his chance to lie in many situations, but instead of just turning his back, he went out tell the truth. When his wife wanted him to stay home, he then informs his friend to tell that he will not be arriving. In the place of a lie, he tells his friend a different type of answer. The cause is in my will, I will not/ come: That is enough to sat isfy the Senate (Shakespeare 71-72). His honor and faith is true, but nothing is complete with the courage of a true warrior. As Caesar draws near death, he dies with bravery along his close friend Brutus. With strength in dying first, his last words can strongly say he will be remembered in the mind of Brutus. Et tu, Brute? (Shakespeare 77). Even though nobility comes in all shapes and sizes, a true Roman stands out like a sore thumb. Through thick and thin no body will fear this honorable man and he walks faithfully with courage with his friends by his side. ...

Wednesday, November 6, 2019

Words to War essays

Words to War essays In the period after the French and Indian War it had become quite clear that the agendas of England and the American colonies had become severely different. It was in this time period that England greatly increased its focus on the colonies and began to, without knowing it, test the loyalty and patience of its colonies. England began to pass tariffs and tax laws that thoroughly enraged the colonists, who thought it wrong for the empire to all of a sudden take interest in them again. It became clear, after a very short period of parliament interfering with the colonies, that colonists angry words were on their way to becoming rebellious actions. It was also clear that not all of the colonists had the same goal in mind when it came to the idea of revolution. In 1765 parliament passed the Stamp Act, which put a tax on many everyday items. The Stamp Act was an internal tax that raised the cost of the goods in a way that made the colonists have to pay for it. Up until that time the colonists had seen many external taxes imposed, they were imposed in the form of tariffs used to regulate trade in the empire, but the merchants were the ones who had to pay for it. However, this new development infuriated the colonists and set them to thinking about radical ideas. The main argument that rose out of these was that of Taxation without representation, the colonists firmly believed that the government should have complete and total consent of the governed peoples to pass such any legal acts or laws. Ben Franklin, seeing the tension that was beginning to build up within the colonists, stepped up to the plate and explained to Parliament why the colonists disgusted their decisions. Ben explained that it wasnt that the colonists minded taxation; it was that they didnt like internal taxation. As good as he tried his words were a complete misrepresentation of what the colonists really felt. It was ...

Monday, November 4, 2019

It is necessary for large listed companies in different countries to Assignment

It is necessary for large listed companies in different countries to prepare financial statements using uniform accounting stand - Assignment Example Financial accounting and managerial accounting deal with the preparation of accounting reports that provide information for decision making. Financial accounting deals with the preparation of financial statements such as the balance sheets and the profit and loss accounts. These are disclosed to both internal and external users. The internal users include the management and employees. Management accounting deals with the preparation of accounts that are used internally by management for decision making. Financial accounting statements are subject to the scrutiny of outsiders; potential investors, financial institutions and economic analysts compared to managerial accounts that are used internally by management (Ramanna & Sletten, 2009). Financial accounts provide information on the financial position and position of the business whereas management accounts provide information for planning, budgets and controls for management decision making. This explains why financial accounts need to follow certain standards compared to managerial accounts. Due to globalization, countries need to speak the same language internationally so that the accounts produced can be understood and improve investor confidence regardless of the country concerned. This paper sets out to explain what IFRS is, the arguments for and against using uniform accounting standards in the preparation of financial statements and the flexibility of the preparation of management accounting reports (Caroline, 2010). History of International Financial Reporting Standards The International Accounting Standards Board (IASB) was formed to promote the adoption of the IFRS so that there is worldwide consistency in financial reporting regardless of where the organization was located. The International Accounting Standards Committee (IASC) was formed in 1973 to prepare standards that would be used by smaller nations in creating their own internal accounting standards. This was succeeded by the IASB in 2001. GAA P is an appropriate tool for financial reporting where organizations operate within a country’s borders with reason. With globalization a company may find it difficult to compare its financial statements using its GAAP without violating the GAAP of another. IFRS were developed due to the growth of global markets and the desire by multinationals and organizations to have one common set of financial statements that can be understood internationally. The IASB was mandated to develop high quality accounting standards that would reduce the cost of doing business, increase efficiency and provide information for potential investors. Currently, there are over 100 countries that have adopted the IFRS. There are many countries that are in the process of replacing the local standards with IFRS such as the US (Armstrong, Barth, Jagolinzer, & Riedl, 2010). Benefits of International Financial Reporting Standards There is greater comparability of financial statements. Companies from differe nt countries can easily compare their accounts. Using different rules in the preparation would not be possible and good for investment. The statements can be compared in all the financial markets irrelevant of where they were prepared. Financial statements prepared using IFRS are more flexible as they are principle based compared to local accounting stan

Friday, November 1, 2019

Consumer Behavior Final Campaign Essay Example | Topics and Well Written Essays - 2000 words

Consumer Behavior Final Campaign - Essay Example Because of this particular target market, Samsungs product offering to these individuals is necessarily high tech, cutting-edge, sleek, attractive, and expensive. By means of contrast in comparison, the target market that exists within lesser developed regions of the world, namely South America, many parts of Africa, and regions of Asia, is significantly different. Utilitarianism and functionality is the main concern that this target market represents. Beyond this, durability and low cost are other metrics that are highly appreciated within the aforementioned – lower income regions of the globe. Because of this, Samsungs target market within these areas is specifically predicated upon a larger segment of society; one that represents youth as well as individuals of a more advanced age. Similarly, as the income gap is far wider within these particular regions, and for individuals make up a statistically larger percentage of the overall population, the target market is specifical ly directed towards those that are not able to afford the more high-end and technologically advanced product offerings that Samsung is otherwise known. As a result of this fact, the product, as well as the target market, it is differentiated as compared what has already been discussed.